No matter what business or industry you are in, it is important to have an accurate and up-to-date mailing list in order to ensure that your business greeting cards and other correspondence reach the right people at the right time. Having a current mailing list not only keeps you from wasting money on postage and mailing materials, it can also save you time and trouble when you’re ready to send your holiday cards.
There are many programs available for your computer and online that offer ways to update mailing lists for corporate holiday greeting cards. If you have a sophisticated data management or client contact system, your existing processes should allow you to quickly produce an accurate list for your holiday cards. But if you are a small business with a limited customer base, you need to make sure you have a method to update your lists periodically so that you don’t have to scramble when the holidays arrive.
What methods have you found particularly effective when updating your client lists for your annual corporate holiday card mailing?